We are Mr & Mrs Simons Limited and the purpose of this privacy policy is to keep you informed of how we obtain and use your personal data when you visit our website or use our services. We will explain why we are allowed to do so by law and who will have access to your data and we will explain your rights.
Mr & Mrs Simons Limited is committed to respecting your privacy and protecting your personal information and the purpose of this privacy policy is to keep you informed of how we obtain and use your personal data. We will explain why we are allowed to do so by law and who will have access to your data and we will explain your rights.
We will, at all times, handle your personal data in compliance of the General Data Protection Regulations (EU Regulation 2016/679) and the Data Protection Act 2018.
We are the “Data Controller” of the personal data you provide to us and we are registered with the Information Commissioners Office, registration number Z2333390
Personal data is any information we collect from you which will identify you personally. We may have collected this directly, for example, by you providing us with your name or indirectly, for example, from information about your use of our services.
We may collect, use, store and transfer different types of personal data about you:
Identity & Contact Data: includes your full name, correspondence address, email address, telephone number, marital status, username, title, date of birth and gender
Financial Data: includes bank account, payment card details and salary details
Transaction Data: includes details relating to transactions paid for by you for other products or services purchased from us
Technical Data: includes internet protocol (IP) address, your login data, browser type and version, time zone setting and location, browser plug-in types and versions, operating system and platform and other technology on the devices you use to access our website
Usage Data: includes details of your visits to our site and how you use our website
Marketing & Communications Data: includes your preferences in receiving marketing from us and our third party providers and your communication preferences
We do not collect any “special category” or “sensitive” personal data (this includes details about your race or ethnicity, religious or philosophical beliefs, sex life, sexual orientation, political opinions, trade union membership, information about your health and genetic and biometric data).
We do not collect data relating to criminal convictions and/or offences nor do we collect personal data relating to children.
Directly: You may provide us with Identity, Contact and Financial Data by corresponding with us in person, by post, telephone or email. This will include personal data you provide when you correspond:
Indirectly: We may receive personal data about you from various third parties and public sources:
From various third parties, including but not limited to: Mortgage lenders, Solicitors, previous Landlords, Employers, Accountants, Local Authorities and Utility Suppliers
We will use your personal data for the purpose for which it was collected and should we need to process your data for a different purpose, then we will inform you. We may process your data for a different purpose without your consent where it is necessary for us to comply with our legal obligations.
| Purpose/Activity | Type of Data | Lawful basis for processing |
|---|---|---|
| To communicate with you | Identity, Contact, Financial, Transaction, Marketing & Communications | Performance of our contract, Legitimate interest |
| To carry out our contract with you | Identity, Contact, Financial, Transaction, Marketing & Communications | Performance of our contract, Legitimate interest |
| To verify your identity | Identity, Contact, Financial | Legal obligation, Legitimate interest |
| To issue service communications | Identity, Contact, Technical, Usage | Legitimate interest |
| To issue direct marketing | Identity, Contact, Marketing & Communications | Consent (can unsubscribe at any time) |
| To permit third parties to contact you | Identity, Contact, Marketing & Communications | Consent (can unsubscribe at any time), Legitimate interest |
| To facilitate viewings | Identity, Contact | Performance of our contract, Legitimate interest |
| To progress a sale/purchase | Identity, Contact, Financial | Performance of our contract, Legitimate interest |
| To coordinate a let | Identity, Contact, Financial | Performance of our contract, Legitimate interest |
| To notify changes in our services | Identity, Contact | Performance of our contract, Legal obligation |
| To ensure our website works effectively | Identity, Contact | Legitimate interest |
| To ensure our website is safe and secure | Identity, Contact, Financial | Legal obligation, Legitimate interest |
| To provide customer support | Identity, Contact | Performance of our contract |
| To comply with the law and/or a court order | Identity, Contact, Technical, Usage | Legal obligation |
We use artificial intelligence (“AI”) tools to support certain aspects of our property services. These tools may help us analyse property market data, identify comparable properties and articulate responses. AI is used only to assist our staff, and all final decisions are made by a human member of our team.
Why We Use AI
We use AI to:
These uses help us provide a faster and more consistent service.
What Data the AI Uses
The AI systems we use may process:
We do not use AI systems that train on your personal data for their own purposes. Your data is not used to train third party AI models.
How AI Affects You
AI may influence:
However:
Under UK GDPR, you have the right to:
We will provide clear, meaningful explanations in line with ICO guidance on AI explainability.
We take steps to ensure our AI systems are fair, transparent, and secure, including:
You can withdraw your consent for us to use your personal data for marketing purposes at any time and you can also withdraw consent for us to pass your personal data onto third parties for marketing purposes at any time. Should you wish to withdraw such consent, please contact us:
T : 020 8830 1870
E : info@mrandmrssimons.com
To comply with the Data Protection Act 2018 we must process your personal data using one of the following lawful basis:
Consent
Where you provide us with your consent to process your personal data for a specific reason, which would be, to send you marketing communications about our products and services and/or share your personal data with agreed third party providers or conducting market research
Performance of our contract
Where the processing is necessary in order for us to comply with our contractual obligations agreed with you under our terms & conditions, so for example, if you are a Seller or Landlord and you instruct us to sell or let your property
Legitimate interest
Where the processing is necessary for our legitimate interests or the legitimate interests of a third party in order for us to assist you with a service we provide, unless there is a good reason to protect your personal data which overrides those legitimate interests, so for example, if you are a Buyer or Tenant buying or renting a property
Legal obligation
Where the processing of your personal data is necessary in order for us to comply with the law, so for example Money Laundering regulations and Right to Rent checks under the Immigration Act
Vital interests
Where the processing is necessary to protect someone’s life
Public task
Where the processing is necessary for us to perform a task in the public interest
You have certain rights related to your personal data which are:
Right to be informed – you have the right to be provided with clear, transparent and easily understandable information about how we use your personal data and we are providing this information in this Privacy Policy
Right of access – you have the right to obtain access to your personal data that we are processing so that you can check that we are processing your personal data correctly
Right to rectification – you can request to have your personal data corrected if it is inaccurate or incomplete
Right to erasure – also known as the “right to be forgotten” which enables you to request the deletion or removal of your personal data, unless we must retain it by law
Right to restrict processing – you have the right to block or supress your personal data so that we can no longer use it, however, we can still store the data
Right to data portability – you must be able to obtain and reuse your personal data in a format that is structured and readable and in certain circumstances you have the right to request to have this information passed directly to a third party
Right to object to processing – you have the right to object to us processing your personal data for our legitimate business interests or for direct marketing purposes
Right to withdraw consent for processing – you have the right to withdraw any consent previously granted at any time
Right to make a complaint – you have the right to complain to the Information Commissioner’s Office (ICO) if you are unhappy with how we have handled your personal data or you believe we have acted in breach of the Data Protection Act 2018
Cookies are small text files that are placed on your computer’s hard drive through your web browser when you visit any website. They are widely used to make websites work, or work more effectively, as well as to provide information to the owners of the site.
Like all other users of cookies, we may request the return of information from your computer when your browser requests a web page from our server. Cookies enable our web server to identify you to us, and to track your actions and the pages you visit while you use our website. The cookies we use may last for a single visit to our site (they are deleted from your computer when you close your browser), or may remain on your computer until you delete them or until a defined period of time has passed.
Although your browser software enables you to disable cookies, we recommend that you allow the use of cookies in order to take advantage of the features of our website that rely on their use. If you prevent their use, you will not be able to use all functionality of our website. Here are the ways we may use cookies:
To record whether you have accepted the use of cookies on our website. This is solely to comply with the law. If you have chosen not to use cookies for your visit, unfortunately, our site will not work well for you.
To allow essential parts of our website to operate for you.
To operate our content management system.
To operate the online notification form – the form that you use to contact us for any reason. This cookie is set on your arrival at our website and deleted when you close your browser.
To enhance security on our contact form. It is set for use only through the contact form. This cookie is deleted when you close your browser.
To collect information about how visitors use our website. We use the information to improve your experience of our website. This cookie collects information in an anonymous form, including the number of visitors to the website, where visitors have come to the website from, and the pages they visited.
To record that a user has viewed a webcast. It collects information in an anonymous form. This cookie expires when you close the browser.
To record your activity during the webcast. For example, as to whether you have asked a question or provided an opinion by ticking a box. This information is retained so that we can serve your information to you when you return to the website. This cookie will record an anonymous ID for each user, but it will not use the information for any other purpose. This cookie will last for a period of time after which it will delete automatically.
To store your personal information so that you do not have to provide it afresh when you visit the website next time. This cookie will last for a period of time after which it will delete automatically.
For more information on Google Analytics privacy policy visit http://www.google.com/analytics/learn/privacy.html
We may share your personal data with our third party suppliers who will provide certain business services. These third party suppliers will act as “processors” of your personal data on our behalf and we have agreements in place with our suppliers that restrict their use of your personal data. We only allow third parties to use your personal data for specified purposes and in accordance with our instructions. In addition, we may disclose your personal data if we are under a duty to disclose or share your personal data in order to comply with any legal obligation, or in order to protect the rights, property or safety of our business, our customers or others. This includes, in specific cases, exchanging information with other organisations for the purposes of fraud protection.
We keep your personal data for no longer than is necessary for the purposes for which it was provided. This will vary depending on the legal basis for which it was taken.
If Consent is the legal basis for the processing of your personal data, we will keep your personal data for as long as your consent is still valid. We will review the status of your consent every 12 months and should you not respond to a request for the renewal of consent, we will consider this to be your withdrawal of consent. Should we identify a legitimate interest in retaining some of your personal data that was previously provided by consent, we will inform you that we intend to keep it under this new basis.
If Legitimate interest is the basis for the processing of your personal data, we will keep your personal data for as long as the purpose for the processing remains active. We will review the status of our legitimate interest every 12 months and will update this notice should this basis no longer exist or that a new one has been found.
If Performance of our contract is the basis for the processing of your personal data, we will keep your personal data for a period of 6 years as determined by reference to the Limitations Act 1980, for the purposes of exercising or defending legal claims.
If Legal obligation is the basis of the processing of your personal data, we will keep your personal data as specified by the legislation for which it was required to obtain your personal data.
You can request details of the personal data we hold about you and this is called a “subject access request”. All requests should be made in writing to us and there is not normally a charge for a subject access request unless your request is manifestly unfounded or excessive, for example, if you make repetitive requests then a fee may be charged to cover our administrative costs.
We will respond to your subject access request within one month of receipt of your request, however, if your request is more complex, more time may be required up to a maximum of three months from the date we receive your request. You will be kept fully informed of our progress.
If you wish to discuss how we have handled your personal data or you wish to complain, please contact us using the details provided in the Marketing section of this Privacy Policy.
If you are not satisfied with our response, you may escalate your complaint to the Information Commissioner’s Office (ICO), who can be contacted at:
T : 0303 123 1113
P : The Information Commissioner’s Office, Wycliffe House, Water Lane, Wilmslow, Cheshire SK9 5AF
W : www.ico.org.uk
This privacy policy was last updated in March 2026
Mr & Mrs Simons Ltd
